Selling your home can be a stressful and time-consuming process, but it doesn't have to be. We take the frustration and hassle out of getting your house ready for the market by providing full-service market preparation.
We will handle all the details for you, from consulting on the right property enhancements to maximize value to setting a realistic budget and hiring and managing all the necessary vendors. This includes professional house cleaning and staging to ensure your property stands out to buyers. Our comprehensive approach ensures that every enhancement, combined with strategic pricing, works to achieve the maximum return on your investment.
To get the highest value for your home, we’ll begin with a detailed walkthrough to assess its condition and determine the full scope of services needed.
Based on my analysis, we will provide you with strategic preparation options, each with a corresponding budget and timeline. These recommendations are carefully chosen based on an analytical review of which improvements will provide the best return on your investment.
Once we agree on a plan, we'll efficiently schedule and manage all vendors to prepare your home and unlock its full potential.
My goal is to transform your property into a polished, yet livable, environment that showcases its unique character. I believe that every detail matters, which is why I take a completely customized approach to selecting each element.
I will carefully choose everything from high-impact features like stone, tile, and appliances to the atmosphere-setting details like lighting and flooring. I also handle all the finishing touches, including fixtures, faucets, and hardware like drawer pulls and house numbers. Even the landscaping is curated with carefully selected plants to enhance curb appeal.
This comprehensive approach ensures that every element works together to create an inviting space that captivates potential buyers.
Exclusive to Compass, our Concierge program fronts the cost of services that increase the value of your home. From staging, to painting, to cosmetic renovations, there will be no payment collected until your home sells. No upfront costs.
By investing in your home’s potential, we aim to provide a swifter, more profitable sale.
With my extensive experience, I’ve built a large network of trusted vendors that I leverage to oversee your entire home preparation from start to finish. My goal is to ensure your property looks its absolute best, photographs beautifully, and sells in a timely manner.
I'll handle all the strategic scheduling with key vendors, including painters, handymen, landscapers, cleaners, and stagers. I'll also meticulously manage the process to stick to the agreed-upon budget. My team works closely with marketing and graphic design experts to produce professional photos and top-tier materials that perfectly highlight your home's best features.
I, with the support of Compass’ marketing team, specialize in implementing strategic and innovative marketing programs to obtain maximum exposure for each listing in this competitive wine country real estate market. From elaborate property websites to 3D video tours to the utilization of social media and targeted advertising, I reach prospective buyers where they are doing their research – online. In fact, a recent study from the National Association of REALTORS® revealed that 92% of all home buyers use the Internet to house hunt.
My goal is to give your home a powerful "web appeal" to attract today's buyers. I use professional photographers who specialize in High Dynamic Range (HDR) photography to capture stunning, vivid images. I often include dusk photography to create a unique and captivating mood for your property.
To give potential buyers a realistic feel for your home, I also create a high-definition video tour for every listing. Video is an emotional and engaging way to showcase your property and help it stand out in the market.
To showcase your home's unique features, I create a custom, high-end website specifically for your property. Each site is designed to be fully responsive, meaning it adapts seamlessly to any device a potential buyer might use, from desktops to mobile phones. This ensures every buyer has a stunning, user-friendly experience, no matter how they access the site.
I also create an immersive 3D Matterport Showcase for every listing. This allows potential buyers to take a virtual walkthrough of your home and view it from any angle, including a unique "dollhouse" view. This incredible visual experience enables buyers to explore the property in detail and feel more connected to the space before they even step inside.
Because today's homebuyers get their information online, I use an aggressive web-based marketing strategy for every listing. I syndicate your home across hundreds of top real estate websites and launch targeted social media campaigns on platforms like Facebook and Instagram. This comprehensive approach is designed to drive maximum exposure, capture the attention of prospective buyers, and get your home sold.
To promote your listing, I send a custom email to my robust database of top real estate agents in the Bay Area. Recipients can click directly from the email to your property's virtual tour or custom website. The HTML format is fully trackable, so I know when an agent forwards the email to a prospective buyer, giving us a key insight into what’s working.
Utilizing the exclusive Compass Reverse Prospecting tool, I get real-time data on buyer activity from over 33,000 Compass agents and their millions of clients. This technology is unlike anything else in the industry. I'll know the moment an agent shares your listing and can monitor when a client has viewed, favorited, or commented on it. With these insights, I can develop a highly informed outreach strategy to target interested buyers and bring them to the transaction.
With access to Compass' worldwide network, I can ensure your home receives a global marketing reach. Your listing is not only promoted locally, but also exposed to a broad international audience, increasing your property's visibility and potential for a timely sale.
I believe a broker tour is a vital opportunity to educate and excite other real estate agents about your home. To ensure your property receives the attention it deserves, I personally host every tour and provide a catered meal to encourage agents to stay longer and fully appreciate the space. This curated experience is designed to create a strong impression and motivate them to bring their clients to your listing.
Open houses are a crucial platform for prospective buyers to form a lasting opinion of a home. When I host an open house, my goal is to provide a complete picture of not only the property, but also the surrounding area, schools, and lifestyle. As the person most knowledgeable about your home, I'm dedicated to making every guest feel welcome and providing the detailed information they need to envision themselves living there. I will never entrust this important event to another agent who may not value your best interests as highly as I do.
Staying fully informed about your home and competing properties is crucial, and lack of information can create anxiety. That's why I provide weekly comprehensive, analytical reports throughout the entire marketing period, ensuring you have the latest insights on all market activity to help you make informed decisions.
1346 Main Street St Helena, CA 94574
1346 Main Street St Helena, CA 94574